American Express US OPEN 600 ft. Boardwalk Billboard
Sr. Writer | Lead Conceptual
With over 600 feet of ad space lining the boardwalk at the US Open, American Express tasked me with utilizing the space in an original and engaging way. What followed was a campaign called ‘For the Love of’ which celebrated all of the little details that make the US Open such a special and unique event. As fans walked toward the entrance to the stadium they were able to follow our US Open love story.